Why Loops - with Gad Allon

The ultimate playbook for understanding your product KPI changes and avoiding loss.

Snehal Karanjkar of Kong, and formerly of ProductBoard and Dropbox, discusses best practices for effective business reviews and the best analyses for streamlined reporting

The explosion in the use of data has upended the way product and growth professionals make critical decisions about how they build their products. Product teams do their best to leverage near-infinite amounts of data to discover insights that help them develop better products. They’re on a mission to gain clarity regarding how users interact with their products and more specifically, discover the features and flows that delight users to the point that they become ambassadors that drive viral growth.

A Loops-empowered R&D Team pinpoints the specific code release behind a core KPI change

A customer's own dashboards indicated their A/B test experiment variant was losing. Fortunately, they looked at the Loops validation analysis. Ultimately, it drove a 12% lift in Conversion to Paid

This case study highlights that many firms may be losing money without knowing it. In this case, a customer of Loops avoided a $5M revenue loss by quickly identifying an issue before it impacted the majority of their client base.